I just went to the office supply store and got a package of Avery 5889 postcards, plus a bunch of labels. Printed my own postcards and mailed out 100 of them.
What I printed on the cards is:
HOW TO MAKE YOUR Residents HAPPY!
Dear Activity Director,
Stop giving yourself a headache from trying to find fun, exciting and interactive entertainment for your residents. Have professional magician Peter Lansing perform his MAGIC SHOW for your residents. This 30 minute show combines magic and comedy. Last year Peter performed over 100 shows. Peter will not only amaze your residents, but he will:
• Involve them in the show!!
• Make them the stars of the show!!
• Get your residents smiling, and laughing!!
Budgets are tight so I offer this MAGIC SHOW
for only $XXX
to reserve your time Now!
I left out the price because it will vary from area to area and it my business what I charge. I also ran another 100 cards saying the same except for "residents" I replaced with the word "kids" and sent them to day care centers.
It cost about $30 for 50 sheets of then postcard stock and that will make 100 cards, plus the label stock, again I use Avery 8160. So for less than $100 I sent out 200 postcards and should book at least 10 shows from each mailing.
The only requirement is you HAVE to have a GOOD SHOW!!! If you have a lousy show the day care and nursing home people will have that news spread to every other place in the area. if you have a good show it will build up repeat customers for you.