Not all DVDs, supplies, tricks, or books will appear in your MyPenguinMagic section of your account. Most items from the Special Orders(see SOC:
http://www.penguinmagic.com/specialordercatalog.php ) will not have any content on your penguin account. Many(not all) items will have an option of either a download of a DVD(book) version. The two versions will generally appear on the search page. As to your specific question, Freeform Mentalism by Peter Turner does have a download version!