+ + + trigger warning: product placement involved in this lecture + + +
1) a coca cola
commercial should not be part of a magic lesson.
2) the whole sponsored routine ist about
40 minutes long and you JUST can't unsee the COCA COLA ADVERTISING ALL WAY LONG.
3) a
LANCOME card turning into a L'OREAL card: it surely is fun for the company's boss to see things
happen like that but not for me. sponsored performances should not be part of a 40€ magicians
lecture.
it's a different thing when a magician promotes his/her own products in his/her
lecture, that is how i understand the idea of "supporting magic". but brands like coca cola dont'
need to be supported.
just way too much sponsoring here. why?
from berlin
Elias
I agree with pbmagic00 - super weird review.
It was pretty clear she wasn't trying to shill soda or makeup in this lecture but was in fact, talking about developing or modifying routines to make them more personalized to the corporate clients you might be looking to get hired by.
The name of the Coke routine was "Sponsored". She explains exactly why and as part of the discussion of how and why it was developed, shows the Coke commercial she originally developed it for.
It's the same with L'Oreal. She does corporate gigs and says she likes to put the company name into routines for those clients to personalize them.
Most people would call that kind of thing SMART.
Apparently Elias was so busy thinking about the clients in her real examples that he missed all the discussion about her philosophy of customizing routines FOR clients from a business perspective as a performer looking to get hired (and re-hired).
Product Placement makes me sad
Report this review
